bloggers - porn industry redux
Today on Slashdot, I saw this elegant response explaining why the poster knew micro-payments aren't working yet: the internet porn industry doesn't use them.
Which got me thinking. About porn. Kidding, kidding. Well, about porn as a business. One thing one can notice about porn sites is that what I would call "one business" is not equal to "one .com". A whole group of sites will use a traffic tracker such as Clickzs to determine who has sent whom business. I don't know the details, but I believe that the idea is that the ring of sites then settle the books at the end of the month, or whenever. I doubt many of them make much money, but if they were losing money, they wouldn't still be around. And they are clearly still around.
Which got me thinking about blogs. From my limited reading, bloggers link each other for content just like porn sites. But there's no traffic tracker yet. This opportunity seems ripe. Imagine a company, call them BlogTracker.com, who gathers up 20 top bloggers and proposes to aggregate and advertise them if they'll take some ads. With the (initially small) ad revenue, BlogTracker starts advertising the new virtual magazine it has created, drawing more traffic and in turn commanding slowly rising prices for ad space.
Could it work? I don't see why not, so you tell me.
